Eric Ries - The Lean Startup Movement
"Opposite to success is indifference"
"When you don't know what you don't know, the best thing is to experiment rapidly."
"Every idea has to begin somewhere"
"The beginning looks the same whether you're having a big impact or not."
"Don't lose time in the technology, deliver fast"
Getting yelled at by customers is a GREAT outcome."
"If you're not embarrassed by the first version of your product, you waited too long (you'll be anyway)"
"Soft cultural factors like tolerance for failure (...) is important for entrepreneurial growth"
"Goal shouldn't be to get as many customers as possible. It should be to get few as necessary to learn XYZ."
"We love complexity because it creates an intellectual challenge, simplicity always beats complexity"
"If something can be empirically known, why waste your time speculating about it?"
"The more diversity you have, the more likely you'll succeed"
"Behind every successful idea, there was the 1st person who agreed to change their behavior. Find that person"
"Anything that increases the cost of failure decreases the amount of entrepreneurship."
"Take idea 5 on your list, and try to get someone to steal it. This will cure you of your fear of idea theft"